Emily Richards

Emily is Founder and Director of The Stickman Consultancy – education research & marketing experts, passionate about keeping independent schools alive and thriving. They do this by generating revenue through developing successful Pupil Recruitment & Retention Strategies. Stickman’s proven approach recently generated over £100k of revenue for a school.

“Stickman exists to help keep independent schools alive and thriving”

Emily has 19 years’ experience in the marketing industry and was awarded Fellow membership of the Chartered Institute of Marketing (CIM) in Jan 2017. Before specialising in Education, Emily worked successfully with prestigious brands such as Jaguar/Land Rover, Alfa Romeo, BMW/MINI, Financial Times and the BBC. Example of clients:

• Bowdon Preparatory School (Cheshire), Cambridge International School, Nibras
  International School (Dubai), Aspen Heights British School (Abu Dhabi), Yorston
  Lodge (Preparatory School, Cheshire), Pippa’s Guardians ( exclusive Guardianship
  service for students attending UK boarding schools, Worcestershire)

Specialisms

Marketing & Research
Pupil Recruitment & Retention